Je crois qu'on en a déjà parlé ici. Je signale un article en anglais sur "How Does Blogging and Social Networking Affect the Publishing Industry?"

Le site SF Signal a posé la question à une série d'auteurs dont Kristine Kathryn Rusch.

Voici d'ailleurs sa réponse :
"How has social networking changed publishing? Hmmm. That's tough. I recently dealt with it in my monthly Internet Review of Science Fiction column. But I think I'm just seeing the iceberg in the distance-I haven't even reached the tip of the iceberg yet.

I do know that social networking is making things change quickly. Bad well-hyped movies now die within the first day of release instead of the second weekend of release, thanks to tweeting. (People come out of the early shows and tweet, changing other people's plans.) I assume that good things will also have quick buzz, all of it excellent. I think the social networking will make it easier for mid-list writers to connect with their readers. But I think it'll be harder to be Number One for very long, simply because the new, the different, the interesting will take over quicker.

I'm not sure what will happen in the long term with publishing and social networking. I think we're in the early stages, and it's hard to predict. I note that NYC publishing is catching a clue. Not only are most on Twitter and other social network sites, but they're also having a big electronic conclave in NY in January. It may be too late to catch the wave, but you never know.

As for me, I'm enjoying Twitter far more than I expected. I hated it at first. Then I discovered that if I followed people who have my interests (publishing, politics, entertainment, news), I learn things far quicker than I ever would in the regular media. If I want something more in-depth, I follow the links or get the magazine article or read the in-depth online piece. I feel much more informed about many things than I did even six months ago.

Facebook to me is like a science fiction convention. There's a lot of noise, but it's fun noise. And every now and then an opportunity arises. I've sold some things that I wouldn't have sold thanks to both Facebook and Twitter. Mostly, though, I've been interacting with fans-and I've always loved that. Because at heart, I'm a giant fan girl, and it's nice to have "conversations" with like-minded folks.

Am I losing writing time? I don't think so. I'm checking Twitter when I'm waiting-when I'm waiting for the water to boil for a pasta dinner, when I'm waiting for my order in a restaurant, when I'm waiting in line at a bank. I have incorporated Facebook into my e-mail time, but a lot of my work has migrated to Facebook so that's okay. The new timesink for me is my website, but I think that's an essential backup to the social media stuff.

So to answer both of your questions: how will social media change publishing? I don't know. I just know that it will. How has it changed me? I love the stuff. I'm enjoying the connectivity more than I ever thought I would. Honestly, dunno how it's changed me either. But it sure is fun."